Millennials keep UK pubs alive during COVID-19 pandemic, as over one in five buy premium drinks
Following the recent announcement from Wetherspoons that cocktail sales have soared compared to traditional sales; Ryan Whittaker, Consumer Analyst at GlobalData,…
USA: Functional Beverage Market Rises to $39 Billion
The U.S. food and beverage industry has been impacted heavily by COVID-19. In 2020 especially, more people looked to improve their health to prevent or lessen the…
Carlsberg Group Receives Lighthouse Award for World’s Most Water Efficient Brewery
Carlsberg Group has been named as recipients of the 2021 Lighthouse Awards for a revolutionary water recycling plant inaugurated in 2021, which will make the Fredericia…
ST~GERMAIN® Elderflower Liqueur and Fashion Designer Anna Sui Launch a Floral Bottle Tote
ST~GERMAIN® Elderflower Liqueur invites cocktail gourmands and fashionistas to say 'Oui' to a creative and vibrant addition to the holidays with the launch of the…
Diageo to build new US$75 million distillery to produce the group’s first China-origin, single malt whisky
Diageo, the global leader in beverage alcohol and owner of Johnnie Walker and Singleton Scotch whiskies, today broke ground on the site of its first malt whisky…
The Coca-Cola Company Acquires Remaining Stake in BODYARMOR
The Coca-Cola Company today announced that it has acquired full ownership of BODYARMOR, a line of sports performance and hydration beverages that is incremental…
Amber Beverage Group announces its expansion in Germany
Amber Beverage Group (ABG), a leading producer and distributor of alcoholic beverages, has announced its expansion into Germany, Europe's largest market for alcoholic…
Jack Daniel’s Tennessee Whiskey named most valuable spirits brand in the world
Jack Daniel’s Tennessee Whiskey has been named as the most valuable spirits brand in the world by Interbrand in its Best Global Brands 2021 report. Jack Daniel’s…
GlobalData: Heineken’s Q3 sales impacted by renewed wellbeing trends following COVID-19 pandemic
Following today’s release of Heineken’s quarter three trading results; Holly Inglis, Beverages Analyst at GlobalData, a leading data and analytics company, offers…
Michter's To Release 20 Year Bourbon in November
Shortly after being named "Most Admired American Whiskey" by UK-based Drinks International, Michter's will start shipping 20 Year Kentucky Straight Bourbon to its…
Shooting star from "Down Under" – LYRE'S founder Mark Livings in interview
As the world's most awarded non-alcoholic spirits producer, the Australian company Lyre's is one of the leading non-alcoholic spirits brands worldwide. Behind this…
Rooster Rojo launches ground-breaking innovation: Smoked Pineapple Tequila
Global producer and distributor of alcoholic beverages, Amber Beverage Group (ABG), has announced the global launch of its innovative new tequila variant with the…
Whiskey by tradition and passion: Steve Beam about Yellowstone
In 2010, Steve Beam and his brother Paul Beam founded Limestone Branch Distillery in Kentucky, USA. In doing so, they followed a long family tradition: on his father's…
ABSOLUT Vodka launches new limited-edition ABSOLUT Voices
From October 1st, ABSOLUT Vodka is inviting everyone to celebrate the world’s expressive minds with the launch of a new limited-edition bottle, Absolut Voices.
Embodying…
G'Vine Expands Distribution in the U.S.
This month, G'Vine - a revolutionary gin made of grapes instead of grains – is ramping up prevalence in the U.S with direct-to-consumer availability online at…
BCB implements Bauhaus pop-up bar with Rémy Savage
Known as the ‘bar with no name’, it is famous for its minimalist Bauhaus style. Now the BCB is working with Russian Standard Vodka to bring this popular London…
US: Topo Chico Hard Seltzer To Release Margarita Hard Seltzer Variety Pack In 2022
After a record-breaking first year for Topo Chico Hard Seltzer, Molson Coors Beverage Company today announces the brand's second variety pack and first-full flavor…
Diageo announces investment to support growth in the tequila category
Diageo, a global leader in beverage alcohol, has announced plans to expand its manufacturing footprint in Mexico through an investment of more than US$500 million…
Amber Beverage Group announces new names for its production companies
In order to expand its footprint as a global producer and distributor of alcoholic beverages, Amber Beverage Group (ABG) continues renaming its companies by adding…
GlobalData: ‘Shock factor’ soft drink flavors on the rise
The traditionally popular flavors of cola, lemon-lime and pepper saw a combined 4.3% volume decrease in 2020, according to GlobalData. While these flavors will remain…
Before and after the trade show: This will happen at Bar Convent Berlin 2021
11 to 13 October will see the international bar community reunite at “Bar Convent Berlin” (BCB). And the programme promises to present some highlights – both…
GOLDBERG launches the new Pink Grapefruit Soda
GOLDBERG & SONS announced and celebrated the launch of its latest premium mixer innovation at the Seven Sisters in the heart of Dubai. GOLDBERG Pink Grapefruit…
Dom Pérignon x Lady Gaga: Limited editions become objects of desire
The collaboration between pop icon Lady Gaga and Dom Pérignon has resulted in iconic, inspiring and already highly sought-after Dom Pérignon Limited Editions:…
USA: Blake Lively Announces The Launch Of Betty Buzz
Today Blake Lively announced the launch of Betty Buzz, a new line of non-alcoholic, sparkling mixers made from clean ingredients. These mixers pair perfectly with…
Top five trends to watch in the spirits and wine sector over 2021/2022, according to GlobalData
Disruptions in supply chains, crop damage as a result of climate change, and a shift in consumer attitudes towards drinking are set to shape new trends and consumption…
BACARDÍ® Premieres Two New Spiced Rum Campaigns Just In Time For Fall
Following the successful launch of BACARDÍ Spiced Rum in September 2020, BACARDÍ Spiced is toasting to the change of the season with the debut of two new campaigns.…
Pernod Ricard to acquire leading online spirits retailer The Whisky Exchange
Pernod Ricard is delighted to announce the signing of an agreement for the acquisition of The Whisky Exchange, a leading spirits online and physical retailer and…
Tamdhu celebrates the launch of its new Cigar Malt with a unique humidor inspired by its sherry seasoned casks
Tamdhu Speyside Single Malt Scotch Whisky has announced the global release of its Cigar Malt No. 01 - a special limited edition new bottling to celebrate an age-old…
USA: CÎROC And Sean "Diddy" Combs Usher In The "Love" Era With New Limited-Edition CÎROC Pomegranate
CÎROC announced its latest flavor – and it's the perfect complement to the "love era" declared by Sean Love Combs aka "Diddy." The new limited-edition CÎROC…
Heineken® has collaborated with actor Daniel Craig to create the ‘Worth The Wait’ commercial
Heineken® today reveals a new commercial concepted in collaboration with Daniel Craig called ‘Worth The Wait’, which celebrates the highly anticipated release…
Premium gin with multi-layered Mediterranean flavors - Francesco Angotti about Gin Mare
Gin Mare combines the diverse cultures and botanical specialties of the Mediterranean like no other gin. The premium gin has reached a top position among gins worldwide…
Exhibitors from 22 countries and side events in the city: this is on tap at Bar Convent Berlin 2021
Following a one-year break, this October the BCB will once again be bringing the bar industry together live and in person. The concept has been adapted to the pandemic…
Pepsi® and Dapper Dan Unveil Capsule Collection in Celebration of the Kickoff to NFL Season and New York Fashion Week
As the NFL season and New York Fashion Week both kick off, Pepsi is unapologetically celebrating these cultural moments as part of its season-long "Made for Football…
BrewDog partners with Asahi Japan to create Japanese Joint Venture
BrewDog, a leading independent craft brewer, is pleased to announce the launch of a joint venture in Japan with Asahi Breweries. Ltd (“Asahi Japan”), which will…
Komasa Kanosuke Distillery announces investment by Diageo through Distill Ventures
Komasa Kanosuke Distillery, a producer of ultra-premium single-malt whiskies based in Kagoshima, Japan, today announces that Diageo has made a minority investment…
MARTINI® captures Moments of Joy as friends reunite across the world
MARTINI®, the world’s leading vermouth brand and photographer and film director, Greg Williams are coming together to curate a once in a lifetime digital photography…
Premium Wheat beer brand Edelweiss launches in Asia
HEINEKEN has embarked on an adventure with its wheat beer brand, Edelweiss, launching in new markets and introducing its first global TV campaign for the brand.
Edelweiss…
Pernod Ricard takes minority stake in U.S. based Sovereign Brands
Pernod Ricard is delighted to announce the signing of a minority stake investment in Sovereign Brands and its portfolio of fast-growing super premium wine and spirits…
Canadian Distiller's Battle with Scotch Whisky Association Heats Up
In April 2021 the Scotch Whisky Association (SWA) sued Vancouver Island's award-winning Macaloney's Caledonian distillery. There has been a public outcry and tremendous…
Jägermeister Debuts "Night Lights" Short Film Featuring Global Superstar Post Malone to Support #SAVETHENIGHT
Mast-Jägermeister US premieres short film "Night Lights" starring global music superstar Post Malone and shot by Academy Award-nominated director Zachary Heinzerling…
US: Brother's Bond Bourbon is one of the fastest selling ultra-premium Bourbon brands
Ian Somerhalder's and Paul Wesley's Brother's Bond Bourbon, their hand-selected straight bourbon whiskey, continues strong momentum and growth in the first four…
Together with Sean Diddy Combs, CÎROC Ultra-Premium Vodka Launches Newest #CIROCStands Campaign
CÎROC and Sean Diddy Combs continue their culture-shifting #CIROCStands initiative in support of Black excellence and achievement with their newest campaign, #CIROCStands…
Heineken® unveils new UEFA and Motorsports partnerships
The hope, the cheers, the suspense, the celebration - and having the very best of times before, during and after a sports event… it’s what fans want, now more…
Distell Celebrates its Three Whisky Distilleries by Releasing a Portfolio of Limited-Edition Expressions
Bunnahabhain, Tobermory and Deanston distilleries have announced a selection of exquisite limited-edition expressions - showcasing the finest characteristics of…
Amber Beverage unveils Premium RTDs from Cross Keys Gin
Global producer and distributor of alcoholic beverages, Amber Beverage Group (ABG), continues to expand its premium gin portfolio with the launch of two RTDs for…
US: BACARDÍ® Rum Announces Multi-City BACARDÍ Party Tour Featuring Headlining DJ Duo, Loud Luxury
BACARDÍ rum is excited to announce the BACARDÍ Party Tour, a nine-city U.S. tour making a splash in some of the biggest game day towns across the nation. Bringing…
The Sexton Single Malt Named as the Official Whiskey of "The Walking Dead"
America's best-selling Irish malt, The Sexton® Single Malt, announces its designation as The Official Whiskey of AMC Networks' groundbreaking series, The Walking…
US: Cann Launches First Of-Its-Kind Cannabis-Infused, Caffeinated Social Tonic
Cann, California's leading cannabis-infused beverage company, today announced Passion Peach Mate, the first-of-its-kind caffeinated cannabis beverage designed in…