Teaser start

gin mare
Acquisition

Brown-Forman to purchase Gin Mare Brands

Brown-Forman Corporation announced it has reached an agreement to purchase the Gin Mare brands from Vantguard and MG Destilerías. Upon completion of the transaction,…
Recipes

Boozy Twist On The Mexican Shaved Ice Classic: Topo Chico Hard Seltzer Raspados

Sick of froze, chardonnay, and canned cocktail concoctions? Reach for something cooler this August with these authentic raspado recipes made with Topo Chico Hard…
The Glendronach Distillery
Brown-Forman

The GlenDronach Distillery annonces over £30m investment to meet global demand

Brown-Forman has announced over £30m investment in The GlenDronach Distillery to significantly increase production facilities at its homeplace in the Valley of…
tulchan gin
New Product

Stoli® launches Tulchan Gin™ worldwide

Stoli Group, the leading global ultra-premium spirits and wine company, announced the official global launch of their super-premium gin from Scotland. Taking its…
patron tequila
A PATRÓN Pop-Up Series

PATRÓN® Tequila Makes Its First Foray into the Metaverse

PATRÓN® Tequila, the world's number one super-premium tequila*, is entering the metaverse this summer for the first time with "Summer Made Sensational: A PATRÓN…
Munich based startup

Spiritory – the new all-in-one platform for whisky lovers, collectors and investors

Munich based startup Spiritory GmbH announced the launch of its new platform www.spiritory.com. Spiritory provides users a smart and secure way to trade and manage…
Interview with the Distillery Manager

GlenWyvis: Matthew Farmer on the world's first community-owned distillery

The story of Scotland's GlenWyvis Distillery began in 2015 with one of the UK's largest crowdfunding campaigns. More than 3,600 backers from over 30 countries and…
In Germany and Austria

SPRITHÖKER takes over import and distribution of the French brand MELIFERA

It is with great pleasure to inform that SPRITHÖKER and MELIFERA – Oléron, France have agreed to, and entered in a strategic distribution partnership in Germany…
carlsberg sweden underwater bar
“Don’t drink and boat”

Carlsberg Sweden opens underwater bar

To remind Swedes to abstain from alcohol when sailing, Carlsberg Sweden has created an underwater bar at the bottom of the sea. At the lake, alcohol intake can…
CAMUS Borderies Cognac
Blend of Single Estate Cognacs

CAMUS Borderies Special Dry – An (even more) intensely aromatic Cognac

The genesis of Borderies Special Dry starts with CAMUS pushing even further the process aimed at revealing the best of the Borderies terroir by using only grapes…
Design

Flowdesign Helps Lucky Seven Spirits Develop New Expression's

Lucky Seven Spirits are Curators of Fine Spirits that are carefully sourced and meticulously blended with the rarest bourbons. When Lucky Seven Spirits began their…
Non Alcoholic Drinks

Sprigster Announces Prestigious On-Trade Line Up

Sprigster, the premium consumer drinks brand created by the team behind award-winning and critically-acclaimed restaurant Pythouse Kitchen Garden in Wiltshire, today…
Rare single mMalt

Benromach launches second annual release of Benromach 40 Year Old

Benromach Distillery in Speyside has announced it will be launching its second annual release of Benromach 40 Year Old on Tuesday 19 July, with just over 1,000 bottles…
The Art of Shaking
Online platform

Simone Caporale and Luca Missaglia launch „The Art of Shaking“

The Art of Shaking (TAOS) is an independent global platform created by leading international drinks industry figures Luca Missaglia and Simone Caporale. Available…
beer
Acquisition

Royal Unibrew to acquire Amsterdam Brewery Co. Ltd.

Royal Unibrew has entered into an agreement to acquire 100% of the Toronto-based company Amsterdam Brewery Co. Ltd. The Canadian craft brewing company Amsterdam…
craft beer
Agreement

Diageo sells Guinness Cameroon S.A. to Castel Group for £389m

Diageo announces it has agreed to sell Guinness Cameroon S.A., its brewery in Cameroon, to Castel Group for £389m. On completion, Castel will take over the production…
Thrive Through Hydration

LeBron James and LIFEWTR Unveil Purpose-Driven Partnership

NBA icon, businessman and philanthropist LeBron James is regarded as one of sports' most influential figures of all time with his community-based contributions leaving…
Set to open in 2023

PepsiCo Beverages North America will build a 1.2 million square foot manufacturing facility

On July 13, 2022 PepsiCo Beverages North America (PBNA) acquired nearly 152 acres of land at the Denver High Point development area where it will build a state-of-the-art,…
New

Lochlea Distillery to launch first core single malt whisky: Our Barley

Lochlea Distillery is shortly announcing the launch of their first core single malt whisky, ‘Lochlea Our Barley.’ Launching on the 18th of July 2022, it will…
The GlenAllachie

Veteran Blender Billy Walker creates new MacNair’s Rum duo

Independently owned and managed spirits firm The GlenAllachie Distillers Company today reveals a new Jamaican rum line for its MacNair’s Exploration Rum brand.…
Warehouse and transportation

Fiege to manage logistics for Beam Suntory Deutschland

Fiege is the new logistics partner of Beam Suntory Deutschland GmbH. Starting 1 July 2022, the logistics company based in Greven in Westphalia will take charge of…
krombacher bbc
Film Series

Krombacher featured in new series “Brewing Ambition”, produced by BBC StoryWorks

From the serene Krombach valley to vibrant London – a brand-new film about Krombacher explores the journey of the brewery’s iconic natural beer. Told by the…
coca cola jack daniels
Global relationship

Coca-Cola and Brown-Forman to launch RTD Jack & Coke

Brown-Forman Corporation (NYSE: BFA) (NYSE: BFB) and The Coca-Cola Company (NYSE: KO) today announced a global relationship to debut the iconic Jack & Coke cocktail…
sodastream pride edition
In honor of Pride month

SodaStream Launches "Set All Your Colors Free" Special Pride Edition

True to its continuous support of Pride, and as part of its mission to make the world a better place by defeating inequality and promoting acceptance and tolerance…
Interview

Glendalough: Brand Ambassador Aoife Hand about Ireland's first craft distillery

Five friends from Dublin who quit their regular jobs to breathe new life into Ireland's artisanal distilling. That's the genesis of Glendalough. They took inspiration…
carlsberg global water award
Global Water Awards

Carlsberg wins award for World’s Most Water Efficient Brewery

The water recycling plant at Fredericia Brewery in Denmark shows that it is possible to dramatically cut the amount of water needed to produce our beer. Yesterday,…
Gordons McPhail 1952
Single Malt

Gordon & MacPhail: 70 YO Whisky to honour the Platinum Jubilee of Queen Elizabeth II.

Whisky creators Gordon & MacPhail have revealed a very special single malt whisky to honour the Platinum Jubilee of Queen Elizabeth II. The Gordon & MacPhail…
Interview

Unique Brandies from Italy – Guido Fini Zarri about Villa Zarri

Guido Fini Zarri founded the Villa Zarri brand in 1989, and one year later he launched his first brandy, which he began producing in 1986. However, he had already…
carlsberg campaign
Campaign

Carlsberg launches new global campaign with Mads Mikkelsen

The Carlsberg brand is launching a new global campaign featuring Mads Mikkelsen to show that there’s more to Carlsberg than meets the eye. For the first time,…
monster aussie lemonade
New Flavor

USA: Monster Energy Unveils New Juice Monster Aussie Style Lemonade

Aussie Style Lemonade is the latest big personality to join the Juice Monster lineup. Inspired by the land down under with over 10,000 beaches, Aussie Style Lemonade…
yoshiki coca cola
Energy Drink

Japanese Composer & Rock Star YOSHIKI Partners with Coca-Cola Japan, Launches Two New Energy Drinks

Iconic Japanese rock star and leader of X JAPAN, YOSHIKI, partners with Coca-Cola Japan to launch two new YOSHIKI-inspired energy drinks Real Gold X and Real Gold…
White Claw® Hard Seltzer
New Product

USA: White Claw® Hard Seltzer Totally Reinvents Lemonade with Launch of REFRSHR™

White Claw®, the leader in the Hard Seltzer category, is introducing something entirely new: White Claw® Hard Seltzer REFRSHR™ Lemonade. With exotic, rare…
Mackmyra Moment Virvelvind
Limited Edition

Mackmyra presents the grand finale with Moment Virvelvind

Moment Virvelvind is the last edition in the exclusive Moment series, where the unique cask have come into their own over the years in very limited editions. And…
Vizzy Good Vibes
Hard Seltzer

Vizzy brings the good vibes with limited edition retrogade-inspired cans and good vibe kits

This week marks the start of Mercury in Retrograde, and that means the vibe is off. Be it missed connections, email blunders, or frazzled travel plans, Vizzy Hard…
diageo logo
Transaction

Diageo sells Picon brand to Campari Group

Diageo announces the sale of Picon, the French, flavoured liqueur brand, to Campari Group, for an aggregate consideration of approximately €119 million. John…
Amber Beverage Germany Rauner
Partnership

Amber Beverage Germany signs distribution deal with Diversa

Following the establishment of its own distribution company in November 2021, the global spirits company Amber Beverage Group (ABG) has signed a distribution agreement…
Now available

Mezcal made from rare agave varieties: Perola launches the Topanito wild agave series

Topanito represents authentically Mexican Craft Mezcals of the quality category "Artesanal". The new wild agave series with its three varieties - Madre Cuishe, Tobalá…
Simply Spiked Lemonade
Full-flavor alcohol beverages

Molson Coors debuts Simply Spiked Lemonade with variety pack and four new flavors

Molson Coors Beverage Company (NYSE: TAP) today announces that Simply Spiked Lemonade™, the highly anticipated new lineup of full-flavor alcohol beverages…
Desperados Alcoholic Sparkling Water
New taste experience

Desperados enters hard seltzer market with launch of Alcoholic Sparkling Water

Desperados today steps into the hard seltzer market with the launch of new Desperados Alcoholic Sparkling Water in the Netherlands. With beer at the brand’s core,…
Trademark rights

Riga Black Balsam returns home with full ownership in all territories

This month (April 2022) Amber Beverage Group (ABG) has announced that Riga Black Balsam® has achieved an important trademark acquisition in the year the brand celebrates…
Banditti Club Rum
Banditti Club Port Cask Finish

Limited edition Glasgow Rum launches following double award win

Glasgow-based contemporary urban distiller, The Glasgow Distillery, has launched its first ever limited-edition Rum following the spirit winning two medals at the…
Alan McConnochie

The GlenDronach, Benriach and Glenglassaugh Distillery Manager retires after 50 years in the industry

After 50 years of distinguished service to the whisky industry, Alan McConnochie, distillery manager for Brown-Forman's Single Malt Scotch Whisky Distilleries is…
21seeds
Acquisition

Diageo acquires female-owned, super-premium flavoured tequila brand, 21Seeds

Diageo announced it has acquired 21Seeds, a rapidly growing flavoured tequila infused with the juice of real fruits. The brand is available in three varieties: Valencia…
Desperados Collective Teaser
Interview

Desperados: Global Marketing Manager Rutger van der Stegen about The Desperados Collective

The Desperados Collective is showcasing the next generation of artists who push the boundaries of creativity. Embracing the brand’s spirit of playful experimentation,…
brooklyn brewery
New Product

Brooklyn Brewery launches Brooklyn Pilsner

The award-winning Brooklyn Brewery is extending its reach into the premium lager category with the launch of Brooklyn Pilsner – a crisp, bright and refreshing…
glenallachie
Whisky

GlenAllachie releases two Core Whiskies Extern Posteingang

The GlenAllachie Distillers Company today reveals two new product innovations for its brands’ core ranges: The GlenAllachie 8-year-old Single Malt Scotch Whisky…
san cosme mezcal
Expansion

Zamora Company USA Expands into Agave Spirits

Zamora Company USA announced the addition of Mezcal San Cosme, the first agave-based spirit to join the company's fast-growing wine and spirits portfolio. Zamora…
bombay sapphire
King Pleasure© Exhibition

BOMBAY SAPPHIRE® Named The Official Spirit Partner of Jean-Michel Basquiat

BOMBAY SAPPHIRE® and the Basquiat Estate are proud to announce a partnership, naming the world's number one premium gin as the "Official Spirits Partner" of the…
about-drinks

Since 2007, about-drinks.com is the online magazine for beverage professionals. Every day we provide industry-relevant information about concepts, products, companies and minds.

Follow us
Contact

We would be pleased to be at your disposal for a personal conversation at any time. Please do not hesitate to contact us. We look forward to your contact!

about-drinks.com
c/o markt 8 GmbH
Senefelderstraße 1
33100 Paderborn
Germany

Phone +49 (0) 52 51 / 53 23 194

Privacy Settings

Newsletter

Our classic newsletter is published every Wednesday. Receive our comprehensive HTML newsletter with all important news of the industry and current job offers simply and conveniently directly by e-mail.

Subscribe
about-drinks Newsletter jetzt kostenlos abonnieren!

Aktuelle Top-News und Personalien, spannende Interviews und attraktive Stellenangebote: Mit unserem wöchentlichen Newsletter sind Sie immer bestens informiert.

Newsletter abonnieren!
close-link