Media & Technology Archive

Invest

Munich-based start-up Spiritory secures a six-figure amount for online whisky marketplace

12.06.2023

The start-up Spiritory has secured a six-figure amount from investors. The young Munich-based company plans to use this capital to democratize and make the whisky…

Mixer

Franklin & Sons launch ‘Drinks In Trade’ vodcast series

07.12.2022

On December 5th, Franklin & Sons celebrates the remarkably independent and vibrant hospitality industry with the launch of its new vodcast series ‘Drinks In…

BlockBar.com

DEWAR’S® Scotch Whisky launches first-ever NFT for Double 21 Year-Old

09.11.2022

[AG1] DEWAR’S® Scotch Whisky, the world’s most awarded blended Scotch whisky, has teamed up with BlockBar.com, the world’s first direct to consumer NFT marketplace…

Social Media

#ToastToRoger – An initiative by Moët & Chandon in honor of Roger Federer

26.09.2022

Perpetuating a tradition that has made the greatness and generosity of the House, Moët & Chandon is thrilled to invite Roger Federer’s friends and fans around…

A PATRÓN Pop-Up Series

PATRÓN® Tequila Makes Its First Foray into the Metaverse

04.08.2022

PATRÓN® Tequila, the world's number one super-premium tequila*, is entering the metaverse this summer for the first time with "Summer Made Sensational: A PATRÓN…

Munich based startup

Spiritory – the new all-in-one platform for whisky lovers, collectors and investors

04.08.2022

Munich based startup Spiritory GmbH announced the launch of its new platform www.spiritory.com. Spiritory provides users a smart and secure way to trade and manage…

Online platform

Simone Caporale and Luca Missaglia launch „The Art of Shaking“

19.07.2022

The Art of Shaking (TAOS) is an independent global platform created by leading international drinks industry figures Luca Missaglia and Simone Caporale. Available…

Podcast “Bigger Than Beer”

Global Hop Supplier Launches New Podcast, Highlighting Women+ in the Hop and Beer Industries

03.01.2022

Yakima Chief Hops (YCH), the largest American hop supplier for the global brewing community, has launched a new podcast titled Bigger Than Beer. In their first season,…

NFT collection

Pepsi Announces First-Ever Brand NFT with "Pepsi Mic Drop" Collection

14.12.2021

Pepsi announces the brand's first-ever foray into the innovative and evolving world of non-fungible tokens (NFTs) with the Pepsi Mic Drop genesis NFT collection.…

Digital Hubs

PepsiCo Accelerates Digitalization with Launch of Digital Hubs in North America and Europe

27.10.2021

PepsiCo, Inc. announced the establishment of the company's first two Digital Hubs in North America and Europe, with plans to expand to more locations in the future.…

Digital Masterclass

Moskovskaya Vodka to host Global Academy “The Hard Seltzer”

23.03.2021

Amber Beverage Group-owned Moskovskaya® Vodka, one of the oldest vodka brands in existence, will organize a virtual Global Academy called “The Hard Seltzer”…

“Rave to Save”

Desperados launches world’s first dance-powered app to support Europe’s nightlife Industry

23.03.2021

With thousands of nightclubs currently closed across the world, Desperados is calling on partygoers around the world to unite in support of the clubs they love with…

Innovation

Bacardi Launches Mix Lab, A New App That Revolutionizes The Cocktails At Home Experience

10.02.2021

Bacardi, the world’s largest family-owned spirits company, announces the launch of Mix Lab an innovative app that gives cocktail lovers the experience of a well-crafted…

Super Bowl

USA: Bud Light Seltzer Lemonade Debuts Its First-Ever Super Bowl Ad

01.02.2021

Today, Bud Light Seltzer Lemonade released its first-ever Super Bowl television ad, titled “Last Year’s Lemons.” Inspired by the do-it-yourself haircuts, postponed…

Impactful visuals

Campari brings Red Passion to life in new inspirational digital campaign

08.10.2020

Campari, the iconic Italian red aperitif has launched an inspirational new digital campaign featuring a unique partnership with remarkable artists from around the…

Media & Technology