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People

Southern Glazer’s Wine & Spirits Appoints Michael Jeffrey To Executive Vice President & General Manager, Colorado

Southern Glazer's Wine & Spirits announced that it has appointed Michael Jeffrey to the role of Executive Vice President & General Manager of Southern Glazer’s…
strykk
All the Spirit, None of the Alcohol

STRYKK™ Non-Alcoholic Spirits Brand Announces US Launch

Distilled and bottled in the UK, non-alcoholic spirits brand, STRYKK™, featuring an impressive range of the highest quality alternative-alcohol options, is…
Hands clinging alcohol drink glasses
Malt whisky distillery

Diageo to build new US$75 million distillery to produce the group’s first China-origin, single malt whisky

Diageo, the global leader in beverage alcohol and owner of Johnnie Walker and Singleton Scotch whiskies, today broke ground on the site of its first malt whisky…
Coca Cola
Acquisition

The Coca-Cola Company Acquires Remaining Stake in BODYARMOR

The Coca-Cola Company today announced that it has acquired full ownership of BODYARMOR, a line of sports performance and hydration beverages that is incremental…
amber beverage germany
Expansion

Amber Beverage Group announces its expansion in Germany

Amber Beverage Group (ABG), a leading producer and distributor of alcoholic beverages, has announced its expansion into Germany, Europe's largest market for alcoholic…
jack daniel's award
Best Global Brands 2021

Jack Daniel’s Tennessee Whiskey named most valuable spirits brand in the world

Jack Daniel’s Tennessee Whiskey has been named as the most valuable spirits brand in the world by Interbrand in its Best Global Brands 2021 report. Jack Daniel’s…
The hands holding bottles with beer and making cheers
Analysis

GlobalData: Heineken’s Q3 sales impacted by renewed wellbeing trends following COVID-19 pandemic

Following today’s release of Heineken’s quarter three trading results; Holly Inglis, Beverages Analyst at GlobalData, a leading data and analytics company, offers…
Michter's 20 Year Kentucky Straight Bourbon
20 Year Kentucky Straight Bourbon

Michter's To Release 20 Year Bourbon in November

Shortly after being named "Most Admired American Whiskey" by UK-based Drinks International, Michter's will start shipping 20 Year Kentucky Straight Bourbon to its…
pepsico logos
Digital Hubs

PepsiCo Accelerates Digitalization with Launch of Digital Hubs in North America and Europe

PepsiCo, Inc. announced the establishment of the company's first two Digital Hubs in North America and Europe, with plans to expand to more locations in the future.…
Zonin1821 Presidents
#ZONIN200YEARS

The seventh generation of Zonin celebrates the first 200 years of the company’s history

1821 - 2021: Zonin1821 celebrates 200 years of history and seven generations that have shared the culture of wine throughout the world. The path the company has…
Non-alcoholic spirits

Shooting star from "Down Under" – LYRE'S founder Mark Livings in interview

As the world's most awarded non-alcoholic spirits producer, the Australian company Lyre's is one of the leading non-alcoholic spirits brands worldwide. Behind this…
danny celoni
Personnel

Australia: Asahi Beverages appoints Danny Celoni as new CEO of Carlton & United Breweries

Asahi Beverages is delighted to announce the appointment of Mr Danny Celoni as the new CEO of Carlton & United Breweries (CUB). “Danny has built a formidable…
rooster rojo
Global launch

Rooster Rojo launches ground-breaking innovation: Smoked Pineapple Tequila

Global producer and distributor of alcoholic beverages, Amber Beverage Group (ABG), has announced the global launch of its innovative new tequila variant with the…
bronx brewery
Partnership

US: Empire State Building Partners With Bronx Brewery

Prost! In its 90th year, the Empire State Building (ESB) has much to toast to as it brings Oktoberfest to its iconic 86th Floor Observatory with Bronx Brewery every…
Limestone Branch Distillery

Whiskey by tradition and passion: Steve Beam about Yellowstone

In 2010, Steve Beam and his brother Paul Beam founded Limestone Branch Distillery in Kentucky, USA. In doing so, they followed a long family tradition: on his father's…
Limited Edition

ABSOLUT Vodka launches new limited-edition ABSOLUT Voices

From October 1st, ABSOLUT Vodka is inviting everyone to celebrate the world’s expressive minds with the launch of a new limited-edition bottle, Absolut Voices. Embodying…
pepsi cracker jack
In Celebration of October Baseball

US: PEPSI® Unveils New Limited-Edition Pepsi x Cracker Jack Flavored Cola

Pepsi is taking baseball fans out to the ballgame and giving them one more thing to be excited about in October with Pepsi x Cracker Jack, only available through…
g vine
Expansion

G'Vine Expands Distribution in the U.S.

This month, G'Vine - a revolutionary gin made of grapes instead of grains – is ramping up prevalence in the U.S with direct-to-consumer availability online at…
verywell
Expansion

Truss CBD USA Expands Veryvell™ CBD Beverages Semi-Nationally

Truss CBD USA, a joint venture by Molson Coors Beverage Company (NYSE: TAP) and HEXO USA Inc, a subsidiary of HEXO Corp (NASDAQ: HEXO), today announces the expansion…
With Russian Standard Vodka

BCB implements Bauhaus pop-up bar with Rémy Savage

Known as the ‘bar with no name’, it is famous for its minimalist Bauhaus style. Now the BCB is working with Russian Standard Vodka to bring this popular London…
range topo chico hard seltzer
First-full flavor extension

US: Topo Chico Hard Seltzer To Release Margarita Hard Seltzer Variety Pack In 2022

After a record-breaking first year for Topo Chico Hard Seltzer, Molson Coors Beverage Company today announces the brand's second variety pack and first-full flavor…
Global Campaign

Johnnie Walker Launches New Keep Walking Campaign

Johnnie Walker, the world's number one Scotch Whisky[1], wants to inspire people to Keep Walking towards a more positive future with the latest chapter in its iconic…
tequila
Investment

Diageo announces investment to support growth in the tequila category

Diageo, a global leader in beverage alcohol, has announced plans to expand its manufacturing footprint in Mexico through an investment of more than US$500 million…
Amber Beverage Group Card
Renaming

Amber Beverage Group announces new names for its production companies

In order to expand its footprint as a global producer and distributor of alcoholic beverages, Amber Beverage Group (ABG) continues renaming its companies by adding…
coca cola candler cup
Candler Cup

CCEP New Zealand named best Coca-Cola bottler

Coca-Cola Europacific Partners New Zealand (CCEP NZ) has been named the winner of the 2020 Candler Cup, a competition to find the best Coca-Cola bottler in the world. The…
diageo lebanon distillery
Sustainability

Diageo opens its first carbon neutral whiskey distillery in North America

Global beverage leader Diageo has opened its first carbon neutral distillery in Lebanon, Kentucky. The site will support the local community with 30 full-time jobs…
soft-drinks
Analysis

GlobalData: ‘Shock factor’ soft drink flavors on the rise

The traditionally popular flavors of cola, lemon-lime and pepper saw a combined 4.3% volume decrease in 2020, according to GlobalData. While these flavors will remain…
Programme highlights

Before and after the trade show: This will happen at Bar Convent Berlin 2021

11 to 13 October will see the international bar community reunite at “Bar Convent Berlin” (BCB). And the programme promises to present some highlights – both…
GOLDBERG Pink Grapefruit-Soda Mood
In cooperation with Lana Shemonaeva

GOLDBERG launches the new Pink Grapefruit Soda

GOLDBERG & SONS announced and celebrated the launch of its latest premium mixer innovation at the Seven Sisters in the heart of Dubai. GOLDBERG Pink Grapefruit…
Collaboration

Dom Pérignon x Lady Gaga: Limited editions become objects of desire

The collaboration between pop icon Lady Gaga and Dom Pérignon has resulted in iconic, inspiring and already highly sought-after Dom Pérignon Limited Editions:…
beverage cans
Investment

Ball Announces New U.S. Beverage Can Plant in Nevada

Ball Corporation announced today plans to build a new U.S. aluminum beverage packaging plant in North Las Vegas, Nevada. The multi-line plant is scheduled to begin…
blake lively
Sparkling Mixers

USA: Blake Lively Announces The Launch Of Betty Buzz

Today Blake Lively announced the launch of Betty Buzz, a new line of non-alcoholic, sparkling mixers made from clean ingredients. These mixers pair perfectly with…
alcohol
Analysis

Top five trends to watch in the spirits and wine sector over 2021/2022, according to GlobalData

Disruptions in supply chains, crop damage as a result of climate change, and a shift in consumer attitudes towards drinking are set to shape new trends and consumption…
moet hennessy boutique
Reopening

Moët Hennessy: New contemporary concept for "Les Caves Particulières" at Paris-Charles de Gaulle Airport

Moët Hennessy, one of the world leaders in prestige Wines and Spirits, is pleased to announce the reopening of the boutique, "Les Caves Particulières", located…
bacardi campaign
BACARDÍ Spiced Rum

BACARDÍ® Premieres Two New Spiced Rum Campaigns Just In Time For Fall

Following the successful launch of BACARDÍ Spiced Rum in September 2020, BACARDÍ Spiced is toasting to the change of the season with the debut of two new campaigns.…
saint james tea
Ready-to-drink teas

USA: Beverage Industry Titan John M. Ferolito Introduces Saint James Tea

As the co-founder of AriZona Iced Tea, John M. Ferolito is no stranger to success in the beverage industry. Now, Ferolito has partnered with an entrepreneurial dream…
Hands clinging alcohol drink glasses
Acquisition

Pernod Ricard to acquire leading online spirits retailer The Whisky Exchange

Pernod Ricard is delighted to announce the signing of an agreement for the acquisition of The Whisky Exchange, a leading spirits online and physical retailer and…
Happy friends toasting with whiskey
State-of-the-art facility

Diageo announces the creation of research and development centre in Shanghai

Diageo, a global leader in beverage alcohol, today announced the establishment of a new research and development centre in Shanghai to further its product innovation…
pashas
Pasha’s Persian Lemonade

Social Media Mixology Influencer Justin Pasha Launches Unique RTD Cocktail Partnering With Corebev

The Corebev Group announced the official release of its second product, Pasha's Persian Lemonade. The company is launching its first release in a proposed lineup…
martell cognac
Brand Campaign

Martell Cognac and Janelle Monáe Launch Audacious "Soar Beyond the Expected" Campaign

Martell, the oldest of the great cognac houses, is proud to announce world-renowned artist Janelle Monáe as an official partner for a new brand campaign, "Soar…
tamdhu cigar malt
Limited Edition

Tamdhu celebrates the launch of its new Cigar Malt with a unique humidor inspired by its sherry seasoned casks

Tamdhu Speyside Single Malt Scotch Whisky has announced the global release of its Cigar Malt No. 01 - a special limited edition new bottling to celebrate an age-old…
Limited Edition

USA: CÎROC And Sean "Diddy" Combs Usher In The "Love" Era With New Limited-Edition CÎROC Pomegranate

CÎROC announced its latest flavor – and it's the perfect complement to the "love era" declared by Sean Love Combs aka "Diddy." The new limited-edition CÎROC…
heinkeken daniel craig
Good things are worth to wait

Heineken® has collaborated with actor Daniel Craig to create the ‘Worth The Wait’ commercial

Heineken® today reveals a new commercial concepted in collaboration with Daniel Craig called ‘Worth The Wait’, which celebrates the highly anticipated release…
Mediterranean gin

Premium gin with multi-layered Mediterranean flavors - Francesco Angotti about Gin Mare

Gin Mare combines the diverse cultures and botanical specialties of the Mediterranean like no other gin. The premium gin has reached a top position among gins worldwide…
sodastream terra
Sparkling water maker

SodaStream Introduces "Terra", the Next Generation of Sparkling Water

The most satisfying sparkling water is the fresh kind you make yourself and with SodaStream's newest machine this experience just got even better. Today, the leading…
timex coca cola
Capsule collection

Timex x Coca-Cola Make Time for Unity with Release of Limited-Edition Capsule Collection

Timex®, a world leader in watchmaking and craftmanship, released a limited-edition collection of vintage-inspired watches, in partnership with Coca-Cola®. The…
New concept

Exhibitors from 22 countries and side events in the city: this is on tap at Bar Convent Berlin 2021

Following a one-year break, this October the BCB will once again be bringing the bar industry together live and in person. The concept has been adapted to the pandemic…
smirnoff campaign
Campaign

Smirnoff™ Vodka Reveals 'There's a Spy in Everyone' as an Official Partner of No Time To Die

"Shaken not stirred." Viewers have seen James Bond drink his famous Smirnoff vodka martini from the very first Bond film, Dr. No (1962). In Goldfinger (1964), James…
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