Diageo sells Picon brand to Campari Group
Diageo announces the sale of Picon, the French, flavoured liqueur brand, to Campari Group, for an aggregate consideration of approximately €119 million.
John…
Amber Beverage Germany signs distribution deal with Diversa
Following the establishment of its own distribution company in November 2021, the global spirits company Amber Beverage Group (ABG) has signed a distribution agreement…
Beam Suntory Signs Multiyear Agreement With Southern Glazer’s For Distribution In All U.S. Control States
Southern Glazer's Wine & Spirits (Southern Glazer's)—the world’s preeminent distributor of beverage alcohol—announced that it has signed a four-year distribution…
USA: Dirty Devil Vodka® Announces Giancarlo Esposito as Global Brand Ambassador and Corporate Stakeholder
Award-winning, premium vodka Dirty Devil Vodka® is honored to announce iconic actor, director and producer Giancarlo Esposito as Global Brand Ambassador for Dirty…
Mezcal made from rare agave varieties: Perola launches the Topanito wild agave series
Topanito represents authentically Mexican Craft Mezcals of the quality category "Artesanal". The new wild agave series with its three varieties - Madre Cuishe, Tobalá…
Molson Coors debuts Simply Spiked Lemonade with variety pack and four new flavors
Molson Coors Beverage Company (NYSE: TAP) today announces that Simply Spiked Lemonade™, the highly anticipated new lineup of full-flavor alcohol beverages…
Desperados enters hard seltzer market with launch of Alcoholic Sparkling Water
Desperados today steps into the hard seltzer market with the launch of new Desperados Alcoholic Sparkling Water in the Netherlands. With beer at the brand’s core,…
Riga Black Balsam returns home with full ownership in all territories
This month (April 2022) Amber Beverage Group (ABG) has announced that Riga Black Balsam® has achieved an important trademark acquisition in the year the brand celebrates…
Anheuser-Busch InBev Announces Decision to Sell Interest in Russian JV
Anheuser-Busch InBev (Euronext: ABI) (NYSE: BUD) (MEXBOL: ANB) (JSE: ANH) (“AB InBev”) announced that it will sell its non-controlling interest in the AB InBev…
Limited edition Glasgow Rum launches following double award win
Glasgow-based contemporary urban distiller, The Glasgow Distillery, has launched its first ever limited-edition Rum following the spirit winning two medals at the…
The GlenDronach, Benriach and Glenglassaugh Distillery Manager retires after 50 years in the industry
After 50 years of distinguished service to the whisky industry, Alan McConnochie, distillery manager for Brown-Forman's Single Malt Scotch Whisky Distilleries is…
Diageo acquires female-owned, super-premium flavoured tequila brand, 21Seeds
Diageo announced it has acquired 21Seeds, a rapidly growing flavoured tequila infused with the juice of real fruits. The brand is available in three varieties: Valencia…
Desperados: Global Marketing Manager Rutger van der Stegen about The Desperados Collective
The Desperados Collective is showcasing the next generation of artists who push the boundaries of creativity. Embracing the brand’s spirit of playful experimentation,…
Brooklyn Brewery launches Brooklyn Pilsner
The award-winning Brooklyn Brewery is extending its reach into the premium lager category with the launch of Brooklyn Pilsner – a crisp, bright and refreshing…
GlenAllachie releases two Core Whiskies Extern Posteingang
The GlenAllachie Distillers Company today reveals two new product innovations for its brands’ core ranges: The GlenAllachie 8-year-old Single Malt Scotch Whisky…
XDar Vodka reopens distillery in Ukraine
XDar, a world-renowned Ukrainian vodka, has safely resumed production at its distillery in this time of unrest. Translated to "gift of grain," XDar was created to…
Zamora Company USA Expands into Agave Spirits
Zamora Company USA announced the addition of Mezcal San Cosme, the first agave-based spirit to join the company's fast-growing wine and spirits portfolio.
Zamora…
Molson Coors Nominates Leroy J. Williams, Jr. as an Independent Director to Join Its Board of Directors
The Molson Coors Beverage Company (NYSE: TAP; TSX: TPX) board of directors announced that Leroy J. Williams, Jr. has been nominated as an independent director for…
Southern Glazer’s Expands Distribution Relationship With Phillips Distilling Company
Southern Glazer's Wine & Spirits (Southern Glazer's)—the world’s preeminent distributor of beverage alcohol— announced that it is expanding its distribution…
BOMBAY SAPPHIRE® Named The Official Spirit Partner of Jean-Michel Basquiat
BOMBAY SAPPHIRE® and the Basquiat Estate are proud to announce a partnership, naming the world's number one premium gin as the "Official Spirits Partner" of the…
New 70cl bottle: Glasgow 1770 Single Malt Scotch Whisky comes back stronger
As Scotland begins to bounce back from the pandemic, Scotland’s biggest city is coming back bigger and better than before, and The Glasgow Distillery has the bottle…
Benriach releases exclusive malts for Global Travel Retail
Creative Speyside Distillery, Benriach, is known for marrying heritage and innovation. To showcase its long-standing tradition of distilling classic, peated and…
USA: Topo Chico Hard Seltzer is launching its new Margarita Hard Seltzer
Following the release of Topo Chico Ranch Water Hard Seltzer and the national brand expansion this year, Topo Chico Hard Seltzer is shaking up the seltzer category…
MARTINI launches new fully integrated ‘Time Best Shared’ campaign
Bacardi-owned MARTINI announces ‘Time Best Shared’; a new, fully integrated brand campaign that will be executed through the line from March 2022.
‘Time…
Curius launches to disrupt the drinks industry
Curius is a new beverage producer launched to disrupt how drinks brands are created, managed, marketed and distributed across global markets by focusing on three…
Three new single malts joining The GlenAllachie Virgin Oak Series
The GlenAllachie Distillery, winner of Icons of Whisky’s Visitor Attraction of the Year, today adds three new bottlings to their Virgin Oak Series; a limited-edition…
Grand Kadoo Rum launches in Germany
Bajan rum brand, Grand Kadoo Rum, is continuing to expand globally, with the full range now available to purchase from retailers in Germany.
The Grand Kadoo Rum…
Yakima Chief Hops Achieves Patent Status on Cryo Hops® Process
Yakima Chief Hops (YCH), the leading American hop supplier, has been awarded a US patent for its innovative hop processing technology used in manufacturing their…
Heineken launches first virtual beer brewed in the virtual world: Heineken Silver
Heineken® launched its first, brand new, virtual beer, Heineken® Silver, exclusively in its virtual brewery within the immersive digital platform, Decentraland.
In…
Berliner CSD e.V. and BrewDog unveil "Hoppy Pride" winning design
Mirror, mirror on the wall, which Hoppy Pride design won the love of all? In January, BrewDog Germany and the Berliner CSD e.V. announced their cooperation with…
Diageo Announces Plans to Build Carbon Neutral Crown Royal Distillery in Canada
Global beverage alcohol leader Diageo announced plans for a new CAD$245 million distillery to support momentum and growth ambitions for its Crown Royal Canadian…
UK: Lochlea Distillery launches first seasonally inspired expression
Independently owned Lochlea Distillery is launching the first in an annual limited edition series of whiskies inspired by the changing seasons at Lochlea Farm.
Sowing…
Mother’s Ruin Mediterraneo – The best Italian London Dry Gin
"Mother's Ruin Mediterraneo" is the best Italian London Dry Gin. In February 2022 the gin from Tommaso Maria Gamurrini from Arezzo received the coveted recognition…
Covid crisis exerted significant negative impact on Europe’s spirits sector
New analysis underscores devastating impact the Covid crisis has had on Europe’s spirits sector and the entire supply chain.
COVID-19-related restrictions and…
Benriach continues creative legacy with latest Cask Collection
Speyside Distillery, Benriach, has launched its latest single cask bottlings, Benriach Cask Edition Collection 2022. Continuing Benriach’s creative legacy, each…
Beviale Moscow 2022 suspended indefinitely
Beviale Moscow, the first holistic trade fair for the Russian beverage market, is being suspended indefinitely in light of current events. It will not take place,…
Next batch of revered GlenAllachie 10-year-old announced
Independently owned and managed distillery The GlenAllachie today launches the next instalment of its coveted 10-year-old Single Malt: The GlenAllachie 10-year-old…
GlobalData: Russian vodka brands face pressure due to the ongoing crisis
Following the Russian invasion of Ukraine, there have been calls to boycott Russian brands with the country’s most famous commodity, vodka, bearing the brunt of…
Alberto Saldón and Rosana Lisa about the new Lalomba site wines of Ramón Bilbao
In the northeast of Spain lies the winery Ramón Bilbao. In the traditional Rioja region, the estate produces wines with a unique personality that are highly appreciated…
Mackmyra Limousin – luxury swedish whisky with a french connection
Mackmyra continues a proud tradition by highlighting flavours and artisanship beyond the whisky world's traditional standards with Mackmyra Limousin. This edition…
With real orange juice and mimosa-inspired flavors: Vizzy releases Mimosa Hard Seltzer
In a world in desperate need of more brunch beverages and positive vibes, Vizzy Hard Seltzer is bringing two big announcements to the hard seltzer group chat –…
Blue Moon launches new LightSky Tropical Wheat
Blue Moon Brewing Company announces the expansion of Blue Moon LightSky, the brand’s light yet surprisingly flavorful, citrus-forward beer, with its first line…
GlobalData: AB InBev’s investments in premium and NoLo beers drive company’s growth
Following today’s (24 February) news that AB InBev reported beer and non-beer volumes growth of 3.4% and 3.8%, respectively, in Q4 2021; Peter Ramshaw, Consumer…
Rooster Rojo Tequila launches new global campaign: SIP DON'T SLAM
Amber Beverage Group, the fast-growing global beverage group, is launching a bold and exciting advertising campaign for its brand, Rooster Rojo Tequila®. The campaign…
USA: PEPSI® Launches NITRO PEPSI™
The cola category has been around for over a century. While it's had its share of flavor and packaging innovation, one thing has remained the same since the category's…
USA: Southern Glazer’s Signs Multi-State Distribution Agreement With INSÓLITO Tequila
Southern Glazer's Wine & Spirits (Southern Glazer's)—the world’s preeminent distributor of beverage alcohol—announced it has signed a multi-state distribution…
KKR acquire majority stake in Refresco
Refresco Group B.V. (“Refresco” or “the Company”), one of the largest independent beverage contract manufacturers in the world, and KKR, a leading global…
GlobalData: Heineken’s premium range flourish amid high consumer price inflation
Following last week's (February 16, 2022) release of Heineken’s trading results, Ethan Elliott Maddison, Beverage Analyst at GlobalData, a leading data and analytics…