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Drinks

sipsmith strawberry smash
Limited Edition

Sipsmith Celebrates Partnership With Wimbledon In The U.S. By Launching Limited Edition Strawberry Smash

Sipsmith London, the Official Gin Partner of The Championships, Wimbledon, today announced the U.S. release of Sipsmith Strawberry Smash, a limited edition gin handcrafted…
voss +
New Products

U.S.: VOSS Water Announces Launch Of VOSS+ With 3 New Enhanced waters

Premium global bottled water industry leader, VOSS Water is unveiling VOSS+™ which will feature three enhanced waters designed to help consumers elevate and…
Two glasses of rum-cola cocktail with ice served on the bar
Support

Coca-Cola North America Steps up Spending With Minority-Owned Media Companies

Coca-Cola North America today announced plans to nearly double its spending with minority-owned media companies over the next three years. Black, Hispanic, and Asian-American…
prosecco from vera wang
Partnership

Vera Wang’s New Prosecco, PARTY, to be Distributed by Southern Glazer’s Wine & Spirits

Southern Glazer's Wine & Spirits (Southern Glazer's)—the world’s preeminent distributor of beverage alcohol—announced that it has been selected to be the…
ritual rum alternative
New Product

U.S.: Ritual Zero Proof Launches Rum Alternative

Ritual Zero Proof has led the U.S. non-alcoholic sector since its launch in September 2019 with the first American-made spirit alternatives. After expanding their…
zamora company
Organizational Changes

Zamora Company Announces Organizational Changes in the U.S.

The Zamora Company, owner of popular wine and spirits brands including Licor 43, Yellow Rose Whiskey, Martin Miller's Gin, and Ramón Bilbao wines, has announced…
Co-owner of SERVED

Ellie Goulding acquires significant stake in SERVED Hard Seltzer

Singer and songwriter Ellie Goulding has acquired a significant stake in the premium British hard seltzer brand SERVED. Ellie was introduced to Ryan and Dean…
third aura beer app
Augmented reality concept

Australia: 50 Craft Beer Brands Bring Interactive Packaging to Life

Interactive, storytelling packaging will become a reality for the craft beer industry this year, with the release of Beerscans, an augmented reality concept for…
alcohol
People

Diageo Announces Changes to Finance Leadership Team

Diageo has announced changes to its finance leadership team following the appointment of Lavanya Chandrashekar as Chief Financial Officer Designate. Durga Doraisamy…
bruno mars rum
Ultra-Premium Rum Line

Bruno Mars Directs, Stars in New Campaign for SelvaRey Rum

On the heels of a blockbuster spring of new chart-topping music, a groundbreaking foray into fashion, and the sold-out release of his flagship SelvaRey Owner's Reserve,…
Lochlea Whisky
A Whisky like not other

Lochlea Whisky prepares for first bottling

Under the cover of Lochlea Farm in Ayrshire, the independently owned distillery has been quietly distilling, casking and maturing their masterpiece readying to launch…
Krug Grand Cuvee Edition 169
Champagne

The House of Krug presents Krug Grande Cuvée 169ème Edition

Every year, the House of Krug honours the dream of one man, Joseph Krug with a new Édition of Krug Grande Cuvée, the most generous expression of Champagne. As…
mount gay rum
Partnership

Mount Gay Rum Partners With 4ocean To Help Protect The Ocean

Mount Gay, the world's oldest running rum distillery dating back to 1703, announces a new partnership with 4ocean, one of the world's leading ocean conservation…
kavalan whisky
Award

Kavalan Claims 'Best of the Best' Single Malt in Tokyo

Kavalan has been named the Tokyo Whisky & Spirits Competition's (TWSC) 2021 "Best of the Best" single malt. Kavalan took out four of the contest's top 5 single…
Two glasses of rum-cola cocktail with ice served on the bar
GlobalData

Coca-Cola Energy discontinuing sales in North America highlights gap in the market for hybrid innovations

Although energy drinks have witnessed steady year-on-year (YOY) growth in the US recently, Coca-Cola has decided to discontinue its Coca-Cola Energy brand after…
tattoo artist jonboy
Collaboration

PATRÓN® tequila collaborates with celebrity tattoo artist JonBoy

PATRÓN Tequila - the world's number one ultra-premium tequila, is continuing its collaboration with iconic celebrity tattoo artist, JonBoy, to bring Cinco de Mayo…
fable cocktails
Alcohol-Alternative Cocktail Line

US: Meet Fable - The Non-Alcoholic, Premium Botanical Cannabis Cocktail

BKKB Ventures LLC announced today the launch of Fable, a line of four cannabis-infused botanical beverages, available for purchase this July in select California…
amber beverage group
Financial Results

Amber Beverage Group reports resilient full-year results

Global producer and distributor of alcoholic beverages, Amber Beverage Group (ABG) has published robust financial results exceeding EUR 30 million EBITDA and posting…
arkay alcoholfree vodka
#1 Best Seller

Arkay Alcohol Free Vodka Flavored Drink is now Amazon’s #1 Best Seller

ArKay Beverages is proud to announce that their Alcohol Free Vodka Flavored Drink has become the #1 best seller on Amazon under the Gourmet Food Vodka category. Arkay…
asahi super dry beer
Can Packages

US: Asahi Super Dry Debuts New 25.4oz Can

Asahi Super Dry, the product known for its premium Karakuchi taste that transformed the modern beer market in Japan, today announced it will be launching a new 25.4oz…
bacardi rum cocktails
New Products

US: BACARDÍ® Real Rum Canned Cocktails Expand Range With Three New Flavors

Following on the successful launch of BACARDÍ® Real Rum Canned Cocktails last year, BACARDÍ® Rum is expanding its range of canned cocktails with three vibrant…
pepsi marshmello
Entertainment

Marshmello To Headline UEFA Champions League Final Opening Ceremony Presented By Pepsi®

Today, UEFA and Pepsi® reveal that award-winning global superstar Marshmello will headline this year's UEFA Champions League final Opening Ceremony presented by…
marco andretti
Partnership

US: Clausthaler Non-Alcoholic Premium Beer Expands Relationship With Andretti Autosport

Radeberger Gruppe USA, an importer of brands of its parent company Radeberger Gruppe, the leading German brewing group, announced today that it has expanded its…
dua lipa
“No One is Just One Flavor”

US: Truly Hard Seltzer Launches Brand Campaign With Global Pop Icon Dua Lipa

Truly Hard Seltzer, the fastest growing brand in the hard seltzer category, is joining forces with Grammy Award-Winning Artist Dua Lipa to launch the brand's No…
vodka
Partnership

US: Pernod Ricard Appoints BCI as Exclusive Importer of Ostoya Vodka

Adding to an already impressive list of premium, international spirits and beverages for importation, Houston-based BCI has been chosen as the exclusive importer…
Heineken Euro 2021 Titel
Fans coming back

Heineken with 'Enjoy the Rivalry' campaign for UEFA EURO 2020 partnership

Heineken® is launching a new global campaign showcasing its UEFA EURO 2020™ partnership, entitled ‘Enjoy the Rivalry’. The full through the line campaign…
svedka vodka
New Product

US: SVEDKA Vodka Launches Newest Flavor: Cherry Limeade

Just in time for the start of summer, SVEDKA Vodka is releasing its latest flavored vodka: SVEDKA Cherry Limeade. A tangy combination of cherry and limeade flavors…
licor 43
New Product

Fast-Growing Licor 43 Expands Portfolio with New Licor 43 Horchata in the U.S.

With Mediterranean flavors of tiger nut, spice, and citrus, Licor 43 Horchata vegan cream liqueur has landed in America, marking the first brand extension in the…
miller selzer
Into Space

US: Miller Is Launching A Seltzer

On Thursday, May 13, Miller's MGD will affix cases of hard seltzer to a rocket and send the oh-so-trendy beverage hurtling into the atmosphere. Beer fans can suggest…
refik anadol
Limited Edition

US: Hennessy Debuts Collaboration with Media Artist and Director Refik Anadol

Hennessy, the world's best-selling cognac, is proud to unveil an immersive masterpiece for the 2021 V.S.O.P Privilège Limited Edition that boldly recasts its savior-faire…
michel doukeris
People

Anheuser-Busch InBev Announces CEO Succession

Anheuser-Busch InBev announced that its Board of Directors has unanimously elected Michel Doukeris, President of AB InBev’s North America Zone, to succeed Carlos…
C.D. Glin
People

PepsiCo Appoints C.D. Glin as Vice President, Global Head of Philanthropy

PepsiCo, Inc. (NASDAQ: PEP) today announced that C.D. Glin, currently President and CEO of the U.S. African Development Foundation (USADF), has been appointed Vice…
jim beam highball cans
New Product

Jim Beam® Releases Refreshing Ready-To-Drink Highball Cocktails

This spring, Jim Beam® is shaking up the canned beverage aisle by launching two ready-to-drink cocktails made with a bourbon base: the Jim Beam® Classic Highball…
soulboost cans
New Product

North America: PepsiCo Launches Soulboost™

PepsiCo, the leading-edge food and beverage company, just launched its latest innovation, soulboost, a sparkling water beverage with a splash of real juice and functional…
sarah jessica parker
New Product

USA: New Invivo X, Sarah Jessica Parker Wine Vintage Drops This International Sauvignon Blanc Day

Award-winning wine brand Invivo X, Sarah Jessica Parker (SJP) continues to gain credibility and grow in popularity as it announces the release of its second vintage…
severo tequila
New Product

Severo, Authentic Mexican Tequila Brand Launches in US

04From Tequilera Don Roberto, and imported by San Francisco's Hotaling & Co., Severo makes its U.S. debut today. Made from 100 percent blue Weber agave and…
shibui
Award

Shibui Japanese Whisky wins 4 Medals at 2021 San Francisco World Spirits Competition

Shibui Japanese Whisky earned gold and silver medals for each of four whiskies reviewed at the 2021 San Francisco World Spirits Competition. Launching into the United…
voco
Relaunch

USA: Elegance Brands Relaunches Premiere "Better-For-You" Coconut Water Cocktail VOCO

Elegance Brands, Inc. (Elegance), a global beverage company with a focus on innovation, announced today the relaunch of its premiere beverage product VOCO, a "better-for-you"…
dwayne johnson
Support

USA: Dwayne 'The Rock' Johnson And Teremana Tequila Launch "Guac On The Rock" Campaign

Dwayne 'The Rock' Johnson and his ultra-premium small batch tequila, Teremana, launch "Guac on the Rock", an initiative to encourage people around the country to…
loki
New Product

USA: Introducing LOKI - The world's first Enhanced Seltzer

LOKI is an entirely new type of drink to enjoy with friends. The world's first Enhanced Seltzer. Made with the cannabinoid extract Delta-8, LOKI offers a clean alternative…
händeschütteln
People

USA: Stefan Kozak Announced as New CEO of Guayakí Yerba Mate Beverage Company

Guayakí, North America's leader in yerba mate beverages announced today that Stefan Kozak will be its new CEO, taking over for one of the company's founders Chris…
shots
Renaming

Amber Beverage unites Distribution Companies with new names

Global producer and distributor of alcoholic beverages, Amber Beverage Group (ABG), will today be renaming five of its distribution companies. Cellar Trends in the…
alcohol
Partnership

USA: Terlato Wines Strengthens Distribution With Southern Glazer’s Wine & Spirits

Southern Glazer's Wine & Spirits (Southern Glazer's)—the world’s preeminent distributor of beverage alcohol— announced that Terlato Wines, a fourth generation…
waterdrop shop
Expansion

waterdrop®, Europe's Fastest Growing CPG E-Commerce Brand, Enters the U.S. Market

waterdrop®, the fastest growing consumer packaged goods brand in Europe, makes its debut in the United States through its ecommerce site (waterdrop.com) and a soon-to-open…
chlorophyll water
Social Media

Chlorophyll Water Trending on TikTok

At the time of this press release, the #Chlorophyll hashtag has amassed over 188 million views, with #ChlorophyllWater having been viewed over 76 million times.…
gen z water
New Product

USA: New Water Brand, GEN Z Water, Debuts with Bold, Quirky Design

GEN Z Water is disrupting the bottled water industry, hoping to leave behind more happiness and less of everything else through its name, design and a bottle that's…
guinness salt and lime ale
Limited Edition

USA: Guinness Releases Baltimore-brewed Salt & Lime Ale Regionally For Seasonal Sipping

Seasonal and regional: Fan favorite from brewers at Guinness Open Gate Brewery Baltimore is on shelves in MD-DC-VA region. Guinness announces the answer to a…
cbd getränk
Distribution Partner

Canopy Growth Signs U.S. Distribution Agreement with Southern Glazer's Wine & Spirits for CBD Beverage Portfolio

Canopy Growth Corporation ("Canopy Growth") (TSX: WEED) (NASDAQ: CGC), a world-leading diversified cannabis, CBD and vaporization device company, today announced…
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