Drinks

Drinks

belvedere vodka daniel craig
Vodka

Belvedere Vodka announces new global campaign starring Daniel Craig

Belvedere, the world's first super-premium vodka, today reveals a monumental campaign featuring critically acclaimed actor Daniel Craig as he has never been seen…
banditti
Rum

The Glasgow Distillery debuts smoky cask finished rum

The Glasgow Distillery has further expanded its diverse portfolio of experimental small batch releases with the launch of a single cask limited edition rum, finished…
dewars whisky nft
BlockBar.com

DEWAR’S® Scotch Whisky launches first-ever NFT for Double 21 Year-Old

[AG1] DEWAR’S® Scotch Whisky, the world’s most awarded blended Scotch whisky, has teamed up with BlockBar.com, the world’s first direct to consumer NFT marketplace…
mitchers whiskey
Whiskey

Michter's Named World's Most Admired American Whiskey

Michter's has been named the World's Most Admired American Whiskey and the #2 Most Admired Whisky overall in the second edition of The World's Most Admired Whiskies,…
heineken formula 1
Partenrship

Heineken® announced as title race partner for the FORMULA 1 LAS VEGAS GRAND PRIX 2023

The world's most anticipated F1® race, next year's clash in Las Vegas, has been officially announced as the FORMULA 1 HEINEKEN® SILVER LAS VEGAS GRAND PRIX 2023.…
gin mare
Gin

Brown-Forman Completes Purchase of Gin Mare Brands

Brown-Forman Corporation (NYSE:BFA,BFB) announced today that it has completed the purchase of the Gin Mare brands from Vantguard and MG Destilerías. The company…
old forester ranch
Whisky

USA: Old Forester® Debuts Limited-Edition Bourbon with Iconic King Ranch

Old Forester®, the first bottled bourbon, and King Ranch, the birthplace of American Ranching, are releasing a limited-edition whisky that pays homage to the hard…
absolut vodka
Packaging

Absolut Vodka and Ardagh Group co-invest in hydrogen-fired glass furnace in a global spirits industry first

Absolut Vodka is to become the first global spirits brand to move to a partly hydrogen energy-fired glass furnace for large-scale production in a significant step…
Bobby’s Gin KangaROOS
Collaboration

Sneakers meet gin: The KangaROOS x Bobby’s Gin Ultimate

Bobby’s Dry Gin Founders, the brothers David Blom and Sebastiaan van Bokkel, sharing their passion not only for good gin tonic but also for fashion and sneakers.…
Advertising

Coors Light will pay $50,000 to duplicate its logo

In celebration of National American Beer Day, Coors Light, the beer made to chill, is announcing a nationwide Chill Harder Pays Harder program to give back to its…
Whisky

Lochlea Distillery to launch limited edition sherry matured whisky: Fallow Edition

The team at Lochlea Distillery are delighted to reveal their third seasonal limited release, Lochlea ‘Fallow Edition’ (First Crop). Launching on the 3rd November…
bombay sapphire basquiat
Special Edition

BOMBAY SAPPHIRE® Collaborates with the Basquiat Estate to Release Special Edition Bottle

BOMBAY SAPPHIRE® and the Basquiat Estate are proud to reveal the third edition of the brand's highly anticipated artist designed Special Edition bottle, which pays…
loma vista tequila
ready-to drink

USA: The Boston Beer Company Introduces First Tequila-Based RTD Beverage

The Boston Beer Company, makers of Samuel Adams, Truly Hard Seltzer, Twisted Tea, Angry Orchard and Dogfish Head, announces the launch of Loma Vista Tequila Soda…
bombay sapphire

BOMBAY SAPPHIRE® and Baz Luhrmann launch ‘Saw This, Made This’ campaign

14BOMBAY SAPPHIRE® has partnered with world-renowned film director and creative visionary Baz Luhrmann to launch its new campaign ‘Saw This, Made This’. With…
benriach
Whisky

Benriach launches inaugural NFT on BlockBar.com

Bridging physical and digital for the first time, Benriach today merges old with new as it launches a luxury twinset with two bottles, one Benriach The Forty and…
diplomatico rum
Acquisition

Brown-Forman to purchase Diplomático Rum brand

Brown-Forman Corporation (NYSE:BFA,BFB) announced today it has reached an agreement to purchase the Diplomático Rum brand and related assets from Destillers United…
Black 1752 Rum
Caribbean rum

Amber Beverage Group to launch BLACK 1752 at BCB

The global spirits company, Amber Beverage Group, is set to launch BLACK 1752, a blend of herbal infusions, dark Caribbean rum, orange and vanilla notes, laced with…
rooster rojo tequila
Tequila

Amber Beverage Group launches Rooster Rojo Ahumado Tequila at BCB

The global spirits company, Amber Beverage Group, will launch an exciting fifth expression in its fast-growing Rooster Rojo Tequila range - an Ahumado (smoked) variant…
Social Media

#ToastToRoger – An initiative by Moët & Chandon in honor of Roger Federer

Perpetuating a tradition that has made the greatness and generosity of the House, Moët & Chandon is thrilled to invite Roger Federer’s friends and fans around…
jack daniels mclaren
Sponsoring

Jack Daniel’s and McLaren Racing Announce New Partnership

Jack Daniel’s and McLaren Racing announced today a multi-year partnership making Jack Daniel’s Tennessee Whiskey an Official Partner of the McLaren Formula 1…
gin mare
Acquisition

Brown-Forman to purchase Gin Mare Brands

Brown-Forman Corporation announced it has reached an agreement to purchase the Gin Mare brands from Vantguard and MG Destilerías. Upon completion of the transaction,…
Recipes

Boozy Twist On The Mexican Shaved Ice Classic: Topo Chico Hard Seltzer Raspados

Sick of froze, chardonnay, and canned cocktail concoctions? Reach for something cooler this August with these authentic raspado recipes made with Topo Chico Hard…
The Glendronach Distillery
Brown-Forman

The GlenDronach Distillery annonces over £30m investment to meet global demand

Brown-Forman has announced over £30m investment in The GlenDronach Distillery to significantly increase production facilities at its homeplace in the Valley of…
tulchan gin
New Product

Stoli® launches Tulchan Gin™ worldwide

Stoli Group, the leading global ultra-premium spirits and wine company, announced the official global launch of their super-premium gin from Scotland. Taking its…
patron tequila
A PATRÓN Pop-Up Series

PATRÓN® Tequila Makes Its First Foray into the Metaverse

PATRÓN® Tequila, the world's number one super-premium tequila*, is entering the metaverse this summer for the first time with "Summer Made Sensational: A PATRÓN…
growling creatures
Species Protection

Krombacher and Wacken Open Air present the "Growling Creatures"

What do grey seals, cuckoos, and lynx have in common? They are all rare, European native species whose survival is threatened, and they are part of the "Growling…
Munich based startup

Spiritory – the new all-in-one platform for whisky lovers, collectors and investors

Munich based startup Spiritory GmbH announced the launch of its new platform www.spiritory.com. Spiritory provides users a smart and secure way to trade and manage…
logo aqua carpatica
Investment

PepsiCo and AQUA Carpatica Announce Strategic Relationship

PepsiCo, Inc. (NASDAQ: PEP) announced it has entered into a strategic agreement with premium Romanian spring water AQUA Carpatica under which PepsiCo will own a…
In Germany and Austria

SPRITHÖKER takes over import and distribution of the French brand MELIFERA

It is with great pleasure to inform that SPRITHÖKER and MELIFERA – Oléron, France have agreed to, and entered in a strategic distribution partnership in Germany…
diageo
Investment

Diageo announce plans for €200 million carbon-neutral brewery in Kildare

Diageo announced plans to invest €200 million in Ireland’s first purpose-built carbon neutral brewery on a greenfield site in Littleconnell, Newbridge, Co. Kildare.…
carlsberg sweden underwater bar
“Don’t drink and boat”

Carlsberg Sweden opens underwater bar

To remind Swedes to abstain from alcohol when sailing, Carlsberg Sweden has created an underwater bar at the bottom of the sea. At the lake, alcohol intake can…
Milton Distillery

Gordon & MacPhail releases historic Single Malt Whisky

Gordon & MacPhail is releasing its last cask laid down in the 1940s from Milton Distillery, today known as Strathisla. This is the oldest and last ever single…
CAMUS Borderies Cognac
Blend of Single Estate Cognacs

CAMUS Borderies Special Dry – An (even more) intensely aromatic Cognac

The genesis of Borderies Special Dry starts with CAMUS pushing even further the process aimed at revealing the best of the Borderies terroir by using only grapes…
Design

Flowdesign Helps Lucky Seven Spirits Develop New Expression's

Lucky Seven Spirits are Curators of Fine Spirits that are carefully sourced and meticulously blended with the rarest bourbons. When Lucky Seven Spirits began their…
Non Alcoholic Drinks

Sprigster Announces Prestigious On-Trade Line Up

Sprigster, the premium consumer drinks brand created by the team behind award-winning and critically-acclaimed restaurant Pythouse Kitchen Garden in Wiltshire, today…
Rare single mMalt

Benromach launches second annual release of Benromach 40 Year Old

Benromach Distillery in Speyside has announced it will be launching its second annual release of Benromach 40 Year Old on Tuesday 19 July, with just over 1,000 bottles…
The Art of Shaking
Online platform

Simone Caporale and Luca Missaglia launch „The Art of Shaking“

The Art of Shaking (TAOS) is an independent global platform created by leading international drinks industry figures Luca Missaglia and Simone Caporale. Available…
beer
Acquisition

Royal Unibrew to acquire Amsterdam Brewery Co. Ltd.

Royal Unibrew has entered into an agreement to acquire 100% of the Toronto-based company Amsterdam Brewery Co. Ltd. The Canadian craft brewing company Amsterdam…
craft beer
Agreement

Diageo sells Guinness Cameroon S.A. to Castel Group for £389m

Diageo announces it has agreed to sell Guinness Cameroon S.A., its brewery in Cameroon, to Castel Group for £389m. On completion, Castel will take over the production…
Thrive Through Hydration

LeBron James and LIFEWTR Unveil Purpose-Driven Partnership

NBA icon, businessman and philanthropist LeBron James is regarded as one of sports' most influential figures of all time with his community-based contributions leaving…
Set to open in 2023

PepsiCo Beverages North America will build a 1.2 million square foot manufacturing facility

On July 13, 2022 PepsiCo Beverages North America (PBNA) acquired nearly 152 acres of land at the Denver High Point development area where it will build a state-of-the-art,…
With over 150 wines

Bar Douro: Announcing the Launch of the FESTA Bottle Shop

Bar Douro are delighted to announce the launch of the FESTA bottle shop. It comes hot on the heels of FESTA, the first-of-its-kind Portuguese wine festival which…
New

Lochlea Distillery to launch first core single malt whisky: Our Barley

Lochlea Distillery is shortly announcing the launch of their first core single malt whisky, ‘Lochlea Our Barley.’ Launching on the 18th of July 2022, it will…
The GlenAllachie

Veteran Blender Billy Walker creates new MacNair’s Rum duo

Independently owned and managed spirits firm The GlenAllachie Distillers Company today reveals a new Jamaican rum line for its MacNair’s Exploration Rum brand.…
Warehouse and transportation

Fiege to manage logistics for Beam Suntory Deutschland

Fiege is the new logistics partner of Beam Suntory Deutschland GmbH. Starting 1 July 2022, the logistics company based in Greven in Westphalia will take charge of…
krombacher bbc
Film Series

Krombacher featured in new series “Brewing Ambition”, produced by BBC StoryWorks

From the serene Krombach valley to vibrant London – a brand-new film about Krombacher explores the journey of the brewery’s iconic natural beer. Told by the…
kavalan
Packaging Design

Kavalan Releases New 'King Car Conductor' Packaging

Kavalan's Double Gold award-winning King Car Conductor has unveiled a new packaging design. King Car Conductor was one of five Kavalans to scoop Double Gold at…
coca cola jack daniels
Global relationship

Coca-Cola and Brown-Forman to launch RTD Jack & Coke

Brown-Forman Corporation (NYSE: BFA) (NYSE: BFB) and The Coca-Cola Company (NYSE: KO) today announced a global relationship to debut the iconic Jack & Coke cocktail…
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