Drinks

Drinks

wine glasses in a row
National Distribution Agreement

US: Southern Glazer’s Signs Agreement To Acquire Epic Wines & Spirits

Southern Glazer's Wine & Spirits (Southern Glazer's)—the world’s preeminent distributor of beverage alcohol—today announced that it has signed a national…
male student posing in campus library, empty space
Initiative

USA: Diageo North America establishes innovative program with HBCUs to develop future leaders

The North America business of Diageo, a global beverage leader, is committing $10 million to support 25 Historically Black Colleges and Universities (HBCUs) and…
Deal

USA: Uber to Acquire Drizly

Uber Technologies, Inc. (NYSE: UBER) and Drizly today announced that they have reached an agreement for Uber to acquire Drizly for approximately $1.1 billion in…
rooster rojo tequila
Partnership

USA: Award-winning rooster Rojo Tequila secures new importer in the US

Global spirits company Amber Beverage Group (ABG) has expanded its partnership with US importer of alcoholic beverages, California-based Pacific Edge Wine &…
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Personnel change

USA: PepsiCo Appoints David Flavell to EVP, General Counsel and Corporate Secretary

PepsiCo, Inc. (NASDAQ: PEP) ("PepsiCo") today announced that David Flavell has been appointed as EVP, General Counsel and Corporate Secretary. Flavell, PepsiCo's…
bud light seltzer
Super Bowl

USA: Bud Light Seltzer Lemonade Debuts Its First-Ever Super Bowl Ad

Today, Bud Light Seltzer Lemonade released its first-ever Super Bowl television ad, titled “Last Year’s Lemons.” Inspired by the do-it-yourself haircuts, postponed…
barman with cocktail
Partnership

USA: Molson Coors Partners With CKBG to Distribute RTD Cocktail, Superbird

Molson Coors Beverage Company (NYSE: TAP, TAP.A; TSX: TPX.B, TPX.A) announced a partnership with CKBG to distribute Superbird— a 100% blue agave tequila-based…
soda bottles
New Products

USA: Jones Soda Launches Variety 12-Packs & Special Release Flavors

Jones Soda Co. (OTCQB: JSDA), the original craft soda known for its unconventional flavors and user-designed label artwork, is ramping up its growth campaign with…
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Joint Venture

USA: PepsiCo, Inc. and Beyond Meat, Inc. launch JV for plant-based beverages and snacks

PepsiCo, Inc. (NASDAQ: PEP) and Beyond Meat, Inc. (NASDAQ: BYND) today announced they will form The PLANeT Partnership, LLC (TPP), a joint venture to develop, produce…
water with cbd
New Product

USA: Truss CBD USA, a Molson Coors and HEXO Corp Joint Venture, launches Veryvell™ Sparkling CBD Water in Colorado

Truss CBD USA, a joint venture majority owned by Molson Coors Beverage Company (“Molson Coors”) and operated in partnership with HEXO Corp (“HEXO”), today…
shots
New Product

Moskovskaya® Vodka taps into booming Hard Seltzer category

Amber Beverage Group-owned iconic vodka brand Moskovskaya® Vodka has designed a new Moskovskaya Street hard seltzer inspired by the iconic Moscow Mule cocktail.…
diageo kathy mikells
Personnel change

Kathryn Mikells, Chief Financial Officer, to leave Diageo at the end of June 2021

Diageo plc (‘Diageo’) has announced that Kathryn Mikells (‘Kathy’), Chief Financial Officer, will leave the company at the end of June 2021 and will return…
New Product

Desperados Launches Alcohol-Free Innovation, Desperados Virgin 0.0%

Born from a wild experiment, Desperados Virgin 0.0% pushes the boundaries of non-alcoholic alternatives and unleashes the adventurous side of beer drinkers. The…
matt greeno
Matt Greeno

MGP Names First Lead Master Distiller

Matt Greeno has been promoted to the newly created position of Lead Master Distiller at MGP Ingredients, Inc., (Nasdaq: MGPI) a leading supplier of premium distilled…
segura viudas wine with organic grapes
Freixenet Mionetto USA

Segura Viudas Releases Its First Cava Made with Organic Grapes

The Segura Viudas estate called on its rich, 800-year history of winemaking heritage and sustainable viticulture practices to develop its Cava Made with Organic…
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Personnel

Monster Beverage Announces Co-Chief Executive Officers

Monster Beverage Corporation (NASDAQ:MNST) announced that Hilton H. Schlosberg was elected by the Board of Directors of the Company (the “Board”) as Co-Chief…
Deal

Constellation Brands Completes Series of Transactions to Premiumize Portfolio With Sale of Paul Masson Grande Amber Brandy

Constellation Brands, Inc. (NYSE: STZ and STZ.B), a leading beverage alcohol company, announced that it has closed its sale of the Paul Masson Grande Amber Brandy…
Business Strategy

Suntory Beer Limited Business Strategy for 2021

Suntory Beer Limited conducts business based on its company vision of Brewing the Ultimate Beer Tradition. In 2020 we continued to work diligently to create new…
Coffee
Brits buying more coffee

Lavazza launches strategic premium coffee subscription

With only *one in five UK consumers planning to continue to work from home post-COVID-19, rather than heading into the office, Lavazza’s strategic launch of Lavazza…
Coravin
Quick pour

Coravin launches Pivot Wine Preservation system

Coravin, the company behind the world-renowned wine preservation system, today unveils a brand-new device to add to its award-winning range; the Pivot® Wine Preservation…
Glengoyne
Special moment

Glengoyne to open rare 50 year old Whisky

Glengoyne Whisky has today announced the launch of its oldest ever expression - a 50 Year Old Highland Single Malt – and is offering whisky lovers a unique opportunity…
Jim Beam Lineage
Packaging

Jim Beam Announces Premium Travel Retail Exclusive from Fred And Freddie Noe

Jim Beam® Bourbon, the number one selling bourbon in the world, has announced the launch of Lineage – a batched premium expression exclusive to travel retail.…
Anheuser-Busch Recycable
Recyclable

Anheuser-Busch Announces Partnership to Develop a More Sustainable Beer Can

Beer drinkers will soon be able to enjoy their favorite brew out of cans that are not only infinitely recyclable, but made from responsibly produced, low-carbon…
Anheuser Busch
Anheuser-Busch

Delivering 50,000 Cans of Emergency Drinking Water to Support Hurricane Delta Relief Efforts in Louisiana

At the request of the American Red Cross, Anheuser-Busch is delivering one truckload – more than 50,000 cans – of emergency drinking water to support local communities…
Colorful

Accademia Rainbow Prosecco for Halloween

On the occasion of the Halloween party, Bottega, winery and distillery from Treviso area (Italy), promotes Accademia Rainbow Prosecco, a collection of bottles, designed…
Rosebank
New Product

Rosebank announces global launch of 30 Year Old whisky

Rosebank Lowland Single Malt Scotch Whisky has today announced the first in a series of annual, limited edition, releases – a 30 Year Old 1990 vintage, bottled…
Three Ships Whisky
Limited

Exclusive special release SA whisky for UK, EU and Nordics launched

In a first for the UK and Europe, Three Ships Whisky has launched a special release 12-year-old single malt in limited quantities. Crafted at the James Sedgwick…
Ao
Suntory World Whisky ‘Ao’

Beam Suntory announcs the launch of the first-ever world blended whisky

Beam Suntory has today announced the launch of the first-ever world blended whisky, Suntory World Whisky ‘Ao’, in global travel retail. The whisky, which…
Donnafugata D&G
Limited Edition

Tancredi, the historic red of the Sicilian winery Donnafugata, is renewed and wears the Dolce&Gabbana creativity

Tancredi, the historic red of the Sicilian winery Donnafugata, is renewed and wears the Dolce&Gabbana creativity, in a limited and numbered edition of the 2016…
Absolut Movement
Limited Edition

Absolut celebrates the Power of togetherness & inclusitivioty with Absolut Movement

Absolut is proud to announce the launch of its new limited-edition bottle, Absolut Movement, which aims to inspire people with diverse views to come together and…
Woodford
Limited

Woodford Reserve releases new limited-edition Five Wood Whiskey

Woodford Reserve released a new, limited-edition whiskey that has been aged in five different styles of barrels, creating a unique profile that bursts with rich…
SodaStream Bubuly
Partnership

SodaStream Announces The Launch Of bubly drops™

SodaStream, the world's leading sparkling water brand1, announces the upcoming launch of bubly drops, marking the first partnership for SodaStream in North America…
Cutty Sark Whisky
Smooth Scotch Whisky

MBG wins distribution of Cutty Sark Scotch Whisky

The La Martiniquaise Group – with annually 1 billion Euro turnover – and the MBG Group are pleased to announce that they have concluded an agreement on the distribution…
Limehouse Gin
New Gin

Cosy Autumn Vibes are here with new Limehouse Apple & Cinnamon Gin

The summer may be drawing to a close, and whilst social distancing doesn’t look to be going anywhere any time soon, there’s reasons to be cheerful as autumn…
Scavy & Ray Prosecco Rose
Worldwide novelty

The first Prosecco DOC Rosé by SCAVI & RAY

SCAVI & RAY presents a real world novelty: The first Prosecco Rosé in Germany. After the Italian Prosecco Consortium allowed the introduction of a rosé…
Tombory23
Full-flavoured whisky

Tobermory Distillery releases special 23-Year-Old

Tobermory Distillery is today announcing the release of Tobermory 23 Year Old Oroloso Cask Finish (46.3% ABV, RSP £320) – a beautiful deep-gold sherried single…
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