Non alcoholic

evian pharrell williams
Collaboration

evian and Pharrell Williams Unveil Limited-Edition "Fountain of Youth" Bottles

Today, evian® natural spring water, in collaboration with Pharrell Williams and his design, innovation, and lifestyle product company, Humanrace, is unveiling two…
Partnership

Fanta: Limited Edition and Campaign for the Cinema Release of "Beetlejuice Beetlejuice"

Fanta is gearing up for the biggest Halloween yet through a global collaboration with the highly anticipated Warner Bros. Pictures movie, Beetlejuice Beetlejuice.…
Collaboration

Coca‑Cola and the OREO Brand are Teaming Up

“Besties” bring out the best in each other. Just ask Coca‑Cola® and the OREO® brand, two “bestie” brands teaming up to offer fans unique flavor experiences…
fanta
Campaign

"Do More of What You Wanta" – Fanta with New Global Campaign

The 2000s called, and they want to know: Don't ya Wanta, Wanta Fanta? Fanta®, the leading sparkling fruit beverage brand known for deliciously refreshing flavors,…
pepsi jack grealish
Partnership

Pepsi® Announces Football Star Jack Grealish as Global Brand Ambassador in Multi-Year Partnership

Pepsi has unveiled the signing of its latest global brand ambassador, Jack Grealish, on a multi-year deal. Jack will take centre stage in Pepsi's soon-to-be-announced…
David guetta
Partnership

David Guetta Announces Partnership with Lyre’s Non-Alcoholic Spirits

Lyre’s, the #1 trending Non-Alcoholic Spirits brand, announces its partnership with the world’s #1 DJ David Guetta, with the mission to change the way the world…
neue water
Packaging

Berry Creates Unique 100% rPET Bottle For New Sustainable Luxury Water Brand

A new luxury artesian mineral water is being packaged in a bottle using exclusively 100% recycled PET (rPET) bottles*, manufactured by Berry Global. NEUE Water…
capri sun
Decision

Capri Sun to take over sales and distribution from CCEP in Western Europe

Capri Sun Group Holding AG, the no. 1 kids drink brand in the world, has announced today that it will take back the sales and distribution of its iconic pouch drinks…
De Soi Katy Perry
Non-alcoholic apéritif

Co-Founded by Katy Perry And Morgan McLachlan: De Soi Introduces Très Rosé

De Soi, a premium non-alcoholic sparkling apéritif brand founded by global pop superstar Katy Perry and award-winning Master Distiller Morgan McLachlan, announces…
franklin & sons
People

Franklin & Sons welcomes two new Brand Ambassadors to their UK and International teams

Creators of remarkable mixers since 1886, Franklin & Sons have welcomed Tommaso Cicala, UK Brand Ambassador, and David Robinson, Global Brand Ambassador, to…
EUROGLAS Top 100
Glass packaging

Consistently sustainable – EUROGLAS is a TOP 100 innovative company

[Advertorial] EUROGLAS, a specialist in glass packaging, is demonstrating what the future of the packaging industry can look like. The second-generation family-run…
New product

Hopwater - The new ‘Beer Alternative Alternative’ to refresh the Summer

Drinking a beer alongside a canal, in a park or at your favorite Open Air is a pleasure enjoyed by people across Germany. There is no exception to this in Wedding,…
Opening

PepsiCo Beverages North America: opening of the new 238,000 square foot warehousing

PepsiCo Beverages North America (PBNA) celebrated the opening of its new 238,000 square foot warehousing facility in Goodyear, Arizona with local government representatives,…
monster energy zero sugar
Energy Drinks

Monster Energy Launches Monster Energy Zero Sugar

Twenty-one years after Monster Energy first ripped onto the scene and changed the beverage industry forever — it's finally here: Monster Energy Zero Sugar. With…
franklin and sons
Mixer

Franklin & Sons launch ‘Drinks In Trade’ vodcast series

On December 5th, Franklin & Sons celebrates the remarkably independent and vibrant hospitality industry with the launch of its new vodcast series ‘Drinks In…
messi
Global Campaign

Gatorade® launches new campaign to inspire future generations mentally and physically

Gatorade®, the world's number one sports drink*, launches an epic new global campaign to inspire future generations mentally and physically to achieve greatness,…
logo aqua carpatica
Investment

PepsiCo and AQUA Carpatica Announce Strategic Relationship

PepsiCo, Inc. (NASDAQ: PEP) announced it has entered into a strategic agreement with premium Romanian spring water AQUA Carpatica under which PepsiCo will own a…
Thrive Through Hydration

LeBron James and LIFEWTR Unveil Purpose-Driven Partnership

NBA icon, businessman and philanthropist LeBron James is regarded as one of sports' most influential figures of all time with his community-based contributions leaving…
Set to open in 2023

PepsiCo Beverages North America will build a 1.2 million square foot manufacturing facility

On July 13, 2022 PepsiCo Beverages North America (PBNA) acquired nearly 152 acres of land at the Denver High Point development area where it will build a state-of-the-art,…
sodastream pride edition
In honor of Pride month

SodaStream Launches "Set All Your Colors Free" Special Pride Edition

True to its continuous support of Pride, and as part of its mission to make the world a better place by defeating inequality and promoting acceptance and tolerance…
monster aussie lemonade
New Flavor

USA: Monster Energy Unveils New Juice Monster Aussie Style Lemonade

Aussie Style Lemonade is the latest big personality to join the Juice Monster lineup. Inspired by the land down under with over 10,000 beaches, Aussie Style Lemonade…
yoshiki coca cola
Energy Drink

Japanese Composer & Rock Star YOSHIKI Partners with Coca-Cola Japan, Launches Two New Energy Drinks

Iconic Japanese rock star and leader of X JAPAN, YOSHIKI, partners with Coca-Cola Japan to launch two new YOSHIKI-inspired energy drinks Real Gold X and Real Gold…
nitro pepsi
Nitrogen-infused cola

USA: PEPSI® Launches NITRO PEPSI™

The cola category has been around for over a century. While it's had its share of flavor and packaging innovation, one thing has remained the same since the category's…
refresco logo
Investment

KKR acquire majority stake in Refresco

Refresco Group B.V. (“Refresco” or “the Company”), one of the largest independent beverage contract manufacturers in the world, and KKR, a leading global…
Hand pouring cola soda drink from bottle to glass with ice cubes and lemon slices
Analysis

GlobalData: Coca-Cola shines in fourth quarter by meeting changing consumer demands

Following the fourth quarter and final year announcement results from Coca-Cola; Thomas Evans, Beverage Analyst at GlobalData, a leading data and analytics company,…
evian moncler limited edition
Limited Edition

evian® launches designer collaboration with Moncler & Not Vital

Today, evian® reveals its latest designer collaboration with pioneering global luxury brand, Moncler. The collaboration sees a re-imagined, limited-edition 75cL…
Clinking glasses with splashes of water
Deal

Danone announces the sale of Aqua d’Or

Danone announces it has agreed to sell Aqua d’Or, its Water and Beverage business in Denmark, to Royal Unibrew, a Denmark-based brewing and beverage company. DANONE…
functional drinks
Packaged Facts

USA: Functional Beverage Market Rises to $39 Billion

The U.S. food and beverage industry has been impacted heavily by COVID-19. In 2020 especially, more people looked to improve their health to prevent or lessen the…
Coca Cola
Acquisition

The Coca-Cola Company Acquires Remaining Stake in BODYARMOR

The Coca-Cola Company today announced that it has acquired full ownership of BODYARMOR, a line of sports performance and hydration beverages that is incremental…
pepsico logos
Digital Hubs

PepsiCo Accelerates Digitalization with Launch of Digital Hubs in North America and Europe

PepsiCo, Inc. announced the establishment of the company's first two Digital Hubs in North America and Europe, with plans to expand to more locations in the future.…
pepsi cracker jack
In Celebration of October Baseball

US: PEPSI® Unveils New Limited-Edition Pepsi x Cracker Jack Flavored Cola

Pepsi is taking baseball fans out to the ballgame and giving them one more thing to be excited about in October with Pepsi x Cracker Jack, only available through…
verywell
Expansion

Truss CBD USA Expands Veryvell™ CBD Beverages Semi-Nationally

Truss CBD USA, a joint venture by Molson Coors Beverage Company (NYSE: TAP) and HEXO USA Inc, a subsidiary of HEXO Corp (NASDAQ: HEXO), today announces the expansion…
coca cola candler cup
Candler Cup

CCEP New Zealand named best Coca-Cola bottler

Coca-Cola Europacific Partners New Zealand (CCEP NZ) has been named the winner of the 2020 Candler Cup, a competition to find the best Coca-Cola bottler in the world. The…
soft-drinks
Analysis

GlobalData: ‘Shock factor’ soft drink flavors on the rise

The traditionally popular flavors of cola, lemon-lime and pepper saw a combined 4.3% volume decrease in 2020, according to GlobalData. While these flavors will remain…
GOLDBERG Pink Grapefruit-Soda Mood
In cooperation with Lana Shemonaeva

GOLDBERG launches the new Pink Grapefruit Soda

GOLDBERG & SONS announced and celebrated the launch of its latest premium mixer innovation at the Seven Sisters in the heart of Dubai. GOLDBERG Pink Grapefruit…
blake lively
Sparkling Mixers

USA: Blake Lively Announces The Launch Of Betty Buzz

Today Blake Lively announced the launch of Betty Buzz, a new line of non-alcoholic, sparkling mixers made from clean ingredients. These mixers pair perfectly with…
saint james tea
Ready-to-drink teas

USA: Beverage Industry Titan John M. Ferolito Introduces Saint James Tea

As the co-founder of AriZona Iced Tea, John M. Ferolito is no stranger to success in the beverage industry. Now, Ferolito has partnered with an entrepreneurial dream…
sodastream terra
Sparkling water maker

SodaStream Introduces "Terra", the Next Generation of Sparkling Water

The most satisfying sparkling water is the fresh kind you make yourself and with SodaStream's newest machine this experience just got even better. Today, the leading…
timex coca cola
Capsule collection

Timex x Coca-Cola Make Time for Unity with Release of Limited-Edition Capsule Collection

Timex®, a world leader in watchmaking and craftmanship, released a limited-edition collection of vintage-inspired watches, in partnership with Coca-Cola®. The…
pepsi dapper dan collection
Limited Edition

Pepsi® and Dapper Dan Unveil Capsule Collection in Celebration of the Kickoff to NFL Season and New York Fashion Week

As the NFL season and New York Fashion Week both kick off, Pepsi is unapologetically celebrating these cultural moments as part of its season-long "Made for Football…
Hand pouring cola soda drink from bottle to glass with ice cubes and lemon slices
Trend topics

Top five themes reshaping the soft drinks sector over 2021/2022, according to GlobalData

After a tumultuous 18-month period following the COVID-19 pandemic, the global soft drinks market is expected to grow by 3.6%* in 2021 to 898.5 billion litres compared…
Net Zero 2040 ambition

Coca-Cola Europacific Partners announces its two first carbon neutral manufacturing sites

Coca-Cola Europacific Partners (CCEP) is announcing that two of its manufacturing sites have been certified as carbon neutral[1]. The sites at Jordbro in Sweden…
mtn dew flamin hot
Limited Edition

US: MTN DEW® Brings The Heat With New MTN DEW® FLAMIN' HOT® Beverage And Fashion Capsule Collection

MTN DEW meets FLAMIN' HOT. You heard that right. The 81-year-old beverage brand is no stranger to pushing flavor boundaries and FLAMIN' HOT' is no exception. MTN…
pepsi cc sabathia
Partnership

Pepsi® Zero Sugar Teams Up With CC Sabathia To Bring Local Bronx Community Organization To Baseball's Biggest Stage

Former Yankees pitcher CC Sabathia knows a thing or two about being center stage at Yankee Stadium. Now, with the help of Pepsi® Zero Sugar, he's showing local…
tove lo
Collaboration

US: Cann Launches First Of-Its-Kind Cannabis-Infused, Caffeinated Social Tonic

Cann, California's leading cannabis-infused beverage company, today announced Passion Peach Mate, the first-of-its-kind caffeinated cannabis beverage designed in…
kill cliff
Partnership

US: Kill Cliff Launches Tekilla Kiwi with MMA Superstar Israel Adesanya

Fresh off his title defense for the middleweight belt in the UFC, Israel Adesanya has partnered with Kill Cliff to become the first UFC fighter to have his own energy…
PepsiCo WaterAid
“Net Water Positive” by 2030

PepsiCo Announces "Net Water Positive" Commitment

PepsiCo, Inc. announced its ambition to become "Net Water Positive" by 2030, aiming to replenish more water than the company uses, which would place it among the…
health ade logo
Acquisition

US: Leading Beverage Brand Health-Ade Announces Acquisition and Growth Financing

Health-Ade, a sales leader and pioneer in kombucha beverages, today announced that longstanding partner First Bev has acquired a controlling stake in the company.…
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